What is Linkage?
Linkage is an AI-driven conversational host that consolidates calls, SMS, and social DMs into a single interface to talk, text, and chat with customers for businesses.
What is the listed website for Linkage?
The listed URL for Linkage is https://www.morsl.ai/.
What category of product is Linkage?
Linkage is categorized as Conversational AI / Unified communications.
What industries and sector does Linkage operate in?
Linkage operates in the Conversational AI industry and is positioned in the SaaS / Customer Support sector.
What is Linkage's business model?
Linkage operates as a B2B SaaS product.
Which customer types is Linkage designed for?
Linkage is designed for restaurants and hospitality businesses, serving small restaurants, busy restaurants, and restaurant groups and chains.
Who are the primary buyer personas identified for Linkage?
Three content personas are identified: Small Restaurant Owner, Busy Restaurant Manager, and Enterprise Restaurant Operator.
What are the goals of the Small Restaurant Owner persona?
The Small Restaurant Owner’s goals are reliable call coverage, capturing orders and reservations, reducing missed calls, and saving staff time.
What challenges does the Small Restaurant Owner persona face?
Challenges include limited staff during peak times, juggling phone calls with in-person service, and fragmented channels such as phone and DMs.
What channels does the Small Restaurant Owner persona prefer?
Preferred channels include Phone, SMS, Instagram DMs, WhatsApp, and Email support.
What are the goals of the Busy Restaurant Manager persona?
The Busy Restaurant Manager’s goals include handling high call/message volume, personalizing guest experience, reducing front-of-house interruptions, and accessing daily operational reports.
What challenges does the Busy Restaurant Manager persona face?
Challenges include high message/call volume, multilingual interactions, keeping staff informed in real time, and balancing service quality during rushes.
What channels and tools does the Busy Restaurant Manager persona rely on?
Preferred channels and tools include Phone, SMS, Instagram DMs, WhatsApp, Staff SMS alerts, and a Dashboard real-time ops feed.
What are the goals of the Enterprise Restaurant Operator persona?
The Enterprise Restaurant Operator aims to scale AI handling across locations, integrate with POS and enterprise systems, secure SLAs and account management, and enable multi-location dashboards and volume pricing.
What challenges does the Enterprise Restaurant Operator persona face?
Challenges include multi-location coordination, POS and custom integration needs, ensuring uptime and compliance with SLAs, and managing white‑label or branded deployments.
What policies are explicitly listed for Linkage?
The listed policies are Privacy and Terms.